Michael

Hovitch

Creative Director
Video + Motion Strategist
Social Media Storyteller

I’m a creative director and storyteller with 20 years of experience in video, motion graphics, design, and live performance. My work spans campaigns, content, and improv, where I’ve led teams, managed programs, and taught others, blending creativity with leadership and community building.

My Work


University of Michigan -
Extra Credit Show

Marketing Manager / Content Creator

Develop branding, social campaigns, and video content for a monthly show where U-M research meets improv comedy, building community and campus engagement.


5-hour Energy

Video Director & Editor • Content Creator

Produced national commercials and branded social content, directing, editing, and creating animations and designs for campaigns seen by millions.


hear.say brewery + theater

Graphic Design • Instructor

Create promotional design and social media content for hear.say shows and classes, while also teaching and coaching improv through the hear.say academy.


11 Non-Blondes

Marketing & Content Creator • Performer

Manage the social presence and create content for Ann Arbor’s Friday night improv ensemble at Hear.Say Brewing + Theater while also performing weekly as a core cast member.


Planet Ant Theatre

Creative Managing Director • Instructor

Led creative direction in design, marketing, and promotions across six seasons. Directed the Training Center, teaching improv and fostering a thriving creative community around the theater.


Illustration Collection

When I’m not working on video or design projects, I love to draw. My illustration work is personal and playful, often focusing on animals, comics, and portraits. It’s a creative outlet that lets me experiment with style and storytelling in a different medium.


Poster Hodgepodge

Posters are one of my favorite things to make. This is a mash-up of designs I’ve created over the years, a colorful wall of shows, classes, and events that I’ve had fun bringing to life. Some you’ll spot on other pages, but here they’re stacked together just for the joy of it.