Michael
Hovitch
Creative & Social Media Lead
I work across design, video, motion, and social to help organizations present themselves clearly and consistently. With 15+ years of experience in education, live events, and consumer brands, I’ve led creative projects end to end, from concept through execution, building audience-facing work that’s practical, adaptable, and human.
My Work
Yes, Ann Improv Festival
Marketing Coordinator / Content Creator
As Marketing Coordinator and Content Creator for the inaugural Yes, Ann Improv Festival, I developed the festival’s visual identity and led marketing across social media, web, email, print, venue displays, and partner channels. The four-day event brought 250 performers from 12 states to Ann Arbor, attracted thousands of attendees, generated nearly $250,000 in ticket sales, and included multiple sold-out performances. See fest website and instagram.
University of Michigan -
Extra Credit Show
Marketing Manager / Content Creator
Develop branding, social campaigns, and video content for a monthly show where University of Michigan research meets improv comedy, building community and campus engagement.
5-hour Energy
Video Director & Editor • Content Creator
Produced national commercials and branded social content, directing, editing, and creating animations and designs for campaigns seen by millions.
hear.say brewery + theater
Social Media, Content & Web • Instructor
Manage social media and create digital and print content for hear.say brewery + theater, including promotional design, video, copy, and website updates. Support shows, classes, events, and taproom programming while teaching and coaching improv through the hear.say academy.
Planet Ant Theatre
Creative Managing Director • Instructor
Led creative direction in design, marketing, and promotions across six seasons. Directed the Training Center, teaching improv and fostering a thriving creative community around the theater.
11 Non-Blondes
Marketing & Content Creator • Performer
Manage the social presence and create content for Ann Arbor’s Friday night improv ensemble at Hear.Say Brewing + Theater while also performing weekly as a core cast member.
Illustration Collection
When I’m not working on video or design projects, I love to draw. My illustration work is personal and playful, often focusing on animals, comics, and portraits. It’s a creative outlet that lets me experiment with style and storytelling in a different medium.
Poster Hodgepodge
Posters are one of my favorite things to make. This is a mash-up of designs I’ve created over the years, a colorful wall of shows, classes, and events that I’ve had fun bringing to life. Some you’ll spot on other pages, but here they’re stacked together just for the joy of it.
